“I can’t wear that more than once…”

“I can’t wear that more than once…”

Fast Fashion is nothing new. Fast Fashion has been a growing aspect of the fashion industry for many years and it’s something that I researched a lot when studying my masters in Fashion Buying. I based my dissertation on the growth of Fast Fashion as well as its effect on the cost of clothing and the decline of the textiles industry in Britain, however, that was around 4 years ago and the pull of Fast Fashion is now even more extreme as our want for constant newness continues to surge. Fast Fashion has a place in all of our lives and wardrobes, but do we truly know and understand the vastness of its effects, which reach to much more than just our clothing choices each day? Continue reading ““I can’t wear that more than once…””